Pedro Sanoja.

Designer, building products and services that genuinely matters.

Strategy & Design

Resume and Selected Works, 2026

Pedro Sanoja
18 yrs.

across startups, agencies, and global corporations helping teams turn pain points and opportunities into prioritization and value through design.

Designing products at the intersection of AI, systems thinking, and human-centered experiences for complex environments. The goal is always the same: making technology feel more understandable, useful, and aligned with real human needs.

AI focus.

Design is never a solo journey.

A mix of engineering, creativity, system thinking, craft, mindset, and culture.

  • Certified User Experience Professional
  • Product and Design Strategist
  • Design and Systems Thinking
  • AI assisted Research and Development
  • Agentic Artificial Intelligence
  • UX Research
  • Metrics and Data Analytics
  • Advanced Design Systems
  • Workshops and Stakeholder Management
  • Visuald and Motion Graphics
  • AI Rapid and HQ Prototyping
  • Graphic Design and Typography

Selected Works

Selected companies across cybersecurity, finance, e-commerce, pharma and consulting.

  1. Current

    Bitsight

    AI, Security and Risk Management.

    Currently leading core agentic workflows design, for security management users. Building design strategy, documentation and design system evolution for new SaaS products, for global enterprise customers.

  2. 2019 to 2024

    Farfetch

    E-commerce, Luxury Fashion, Loyalty, Tooling.

    Worked with a large global team to design and launch premium digital experiences for high-end fashion customers, from loyalty programs and internal tooling to concierge services and video streaming initiatives.

  3. 2018

    Boehringer Ingelheim

    Pharma, Animal Health, Video Consultations

    Led design for BI’s first digital product, partnering with Product, Engineering, and Business to create product strategy, a design system, and execution foundations.

  4. 2018

    McKinsey Digital

    Digital Transformation, Finance, Travel

    Partnered on concept sprints to validate new digital product opportunities, including shaping the end-to-end experience of a next-generation travel platform.

  5. 2014 to 2017

    Banco Santander

    Online Banking, Mobile, Insurance, Loyalty

    Alongside EGO Agency, helped shape end-to-end digital banking experiences across web and mobile, leading discovery, design systems and retention for millions of users.

  6. 2017

    Telefónica

    Workshops, Digital Transformation

    As a UX Consultant for Innlight, Facilitated design sprints and contributed to large-scale digital transformation initiatives across product and service ecosystems.

Say hello.

EU-based, globally connected.
If you’d like to get in touch, feel free to either email me or add me on LinkedIn.

Emaildesign@pedrosanoja.com LinkedIn/in/pedrosanoja